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 <title>About IASH -
IASH</title>
 <link>http://www.iash.org.uk</link>
 <description/>
 <language>en</language> 
 <lastBuildDate>Fri, 03 Sep 2010 11:43 +0000</lastBuildDate>
 
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/204359/the_role_of_iash.html</link>
 <title>The Role of IASH</title>
 <pubDate>Tue, 17 Feb 2009 17:33 +0000</pubDate>
 <description><![CDATA[IASH was created to encourage best practice among online advertising sales houses through the adoption of an effective code of conduct. ]]></description>
</item>
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/212529/working_with_abce.html</link>
 <title>Working with ABCe</title>
 <pubDate>Tue, 03 Mar 2009 12:00 +0000</pubDate>
 <description><![CDATA[IASH works closely with ABCe to deliver a rigorous audit to ensure IASH non-members and members meet and adhere to the Code of Conduct.<br/>]]></description>
</item>
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/219914/about_the_iab.html</link>
 <title>About the IAB</title>
 <pubDate>Mon, 16 Mar 2009 16:32 +0000</pubDate>
 <description><![CDATA[IASH is the largest Council within the IAB and is one of thirteen Councils that represents sectors within the UK digital industry.]]></description>
</item>
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/208620/who_benefits.html</link>
 <title>Who Benefits?</title>
 <pubDate>Tue, 24 Feb 2009 12:11 +0000</pubDate>
 <description><![CDATA[I am an agency<br/>You already know the benefits of ad networks, but can you trust your chosen partner to adhere to high standards of best practice and protect your clients brand? ]]></description>
</item>
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/208621/more_about_ad_networks.html</link>
 <title>More about Ad Networks</title>
 <pubDate>Tue, 24 Feb 2009 12:12 +0000</pubDate>
 <description><![CDATA[Whether an advertiser's goal is brand awareness, lead generation or direct sales, advertising networks have the reach and experience to provide a positive return on investment at every stage of the consumer purchase process.]]></description>
</item>
 
 <item>
 <link>http://www.iash.org.uk/AboutIASH/215749/iash_kite_mark.html</link>
 <title>IASH Kite Mark </title>
 <pubDate>Mon, 09 Mar 2009 11:48 +0000</pubDate>
 <description><![CDATA[Look out for the IASH Kite mark. It is the mark of security for advertisers.]]></description>
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