Who Benefits?

Work with an IASH accredited business and you can be confident they are committed to upholding the IASH Code of Conduct, which sets the quality threshold for working with networks and is the basis for stringent audits conducted by ABCe. A network carrying the IASH logo, confirms it has passed ABC Electronic audits and operates within the IASH code of conduct.

With audience fragmentation and advertisers continuing to demand highly targeted, high return advertising, it is imperative that publishers and agencies work together to deliver effective ROI. With the phenomenal rise of ad networks and the creation of IASH, agencies can now offer advertisers just that creditable and accountable, highly targeted, broad reach campaigns.

For a bespoke presentation to your digital team about how IASH can benefit you and protect your clients please email info@iash.org.uk

I am an advertiser

IASH exists to protect your brand. We encourage best practice among online advertising sales houses through the adoption of an effective Code of Conduct. IASH also exists to promote the real benefits of the online advertising network business model. Members are regularly audited and collectively self regulate their industry for the benefit of advertisers. Work with an IASH accredited business and you can be confident they are committed to upholding the IASH Code of Conduct and protecting the interests of your brand. A network carrying the IASH logo confirms it has passed ABCe audits and operates within stringent, transparent best practice.

For a bespoke presentation about how IASH can benefit your brand please email info@iash.org.uk

I am a network

As an IASH member you demonstrate a commitment to best practice by adhering to our Code of Conduct and a stringent audit process independently managed by ABCe. Successfully completing the audit process gives you the right to claim full membership and take an active role in collectively shaping the future of our industry. IASH Applicants must complete an ABCe IASH Audit within one year of their acceptance as an IASH Applicant. The purpose of the Code of Conduct is to give those buying, selling or broking internet advertising space a clear understanding of the types of inventory which can and cannot be used when fulfilling an ad insertion order. Your commitment gives trust, transparency and confidence to advertisers and agencies investing in the growing importance and ad networks.

For information on how IASH can benefit you please email info@iash.org.uk

I am a site owner

As a publisher you can benefit from ad networks that collectively broker spare inventory and deliver incremental revenues from a vast array of advertisers. Whether you are a major or a niche publisher your content and inventory is of value to an ad network. IASH networks offer clear and creditable opportunities for advertisers, agencies, planner buyers to buy from a trusted source, with one insertion order. Advertisers choose IASH-compliant networks because they know they adhere to a strict Code of Conduct and regular stringent audits.

For more information please email info@iash.org.uk