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Mission Statement

Purpose of IASH:


To encourage best practice among online advertising sales houses through the adoption of an effective code of conduct. IASH also exists to promote the real benefits of the online advertising network business model.

The Purpose of the Code:

IASH Members wish to ensure that display ads placed via their networks do not appear on websites which could jeopardize advertisers' brands. This Code provides a formal framework for best practice for IASH Members to follow when dealing with advertisers, agencies, networks and site owners. The purpose of the Code is to give those buying, selling or broking internet advertising space a clear understanding of the types of inventory which can and cannot be used when fulfilling an ad insertion order.
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Membership:

Companies seeking IASH membership can initially be an IASH Applicant. As such they must not claim membership of IASH.

An IASH Applicant is an organisation from whom IASH has received a completed IASH Application form and whose application has been approved in writing by the IASH Council

An IASH Member is an organisation who has, subsequent to the above, successfully completed an ABCe IASH Audit (for a minimum of 1 calendar month).

IASH Applicants must complete an ABCe IASH Audit within 1 year of their acceptance as an IASH Applicant to retain their status as an IASH Applicant.


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Latest Press Releases

IASH Membership continues to grow

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Specific elements of the code are audited by ABC ELECTRONIC:

 




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